SMILE YOU'RE
BEAUTIFUL

We would love to see you :-)

Bleu c’est gris is an exclusive multi-brand boutique showcasing a thoughtfully curated selection of international labels. Guided by an eye for detail, we bring together timeless silhouettes and sophisticated accessories – from refined footwear to exquisite jewelry – to craft effortlessly elegant looks.

Renowned for our impeccable customer care and personalized service, we take pride in creating an exceptional shopping experience. Whether you seek an ensemble for an elegant event, a stylish soirée, or simply a touch of everyday refinement, we warmly welcome you and would be delighted to dress you from head to toe.

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Newsletter:
October 25

Little preview Winter 2025

LABELS WINTER 2025

LABELS:
Victoria Beckham, Dorothee Schumacher, Stella Jean, Vince, Lisa Yang, Erika Cavallini, Cesar Casier, Unbreakable, Liviana Conti, Xirena, Absolut Cahsmere, Academia, Kate & Jules, Lunatica, Margaux Lonnberg, Semicouture, ...

JEANS:
Haikure, Frame, Citizens of Humanity, ...

COATS:
Enes, Blonde n°8, Apparis ...

SHOES:
Lola Cruz, Sartore, Nubikk,
Guglielmo Rotta, ...

Leading for more than 40 years with international fashion labels.
Swinging atmosphere by the legendary styling team consisting by Didi (& Gratien),
Marianne, Stefanie, Carine, Marie-Julie & Els.

This is who we are!

The shop:

Parking:
Kuiperskaai 19

You can park in the private parking during your visit to the store. Parkingaddress is Kuiperskaai 19 in Ghent. Ring the video intercom, while you drive in and park we will pick you up there.